Russian agency Getbrand designed this beautiful conceptual packaging that is here to transport you to the sunny isles of Greece with a variety of product offerings.
“What will you do if you want to serve yourself a ‘Greek dinner?’ If the vacation is still far away, real Greek products will help to bring back pleasant memories from sunny Greece. The answer to the aspirations of each of us to travel can be a product line, collected in one place and under the one brand.”
“From these warm memories and dreams of vacation, we get the idea to unify under one brand the colorful national products of Greece, beloved all over the world. ‘Greece is’ - are Greek yogurt, salted goat cheeses, olive oil, refreshing rezina, lilac olives of ‘Kalamata’, sea salt and other gastronomic (and not only gastronomic) sights of Greece.”
“Even those who have never been there will certainly recognize famous white and blue houses of Santorini, perhaps the most famous Greek island. It is his local landscapes, color and amazing architecture that formed the basis of the concept.
Bright kraft illustrations of each package form an authentic city landscape uniting the line and conveying the emotional atmosphere of the country. With ‘Greece is’, it is easy to indulge in Greek hedonism, simply filling the day with the flavors, aromas and colors of Santorini.
‘Greece is’ - a great opportunity to organise a real Greek feast right at home and make a small trip there whenever you want it.”
Designed By: Getbrand
Location: Moscow, Russia
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