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Australian-based design studio, Swear Words turns Birra Zonzo’s Pale Ale & Lager into a work of art with it’s bold lettering, bursts of color and minimalistic designs.
“Eschewing a minimal and delicate approach we wanted to take the existing Zonzo brand elements and dial them up — colour, scale and illustration all play a role in communicating this “celebration in a bottle”. Birra Zonzo is a playful homage to mid-century European poster art, but the finishes and stock selections communicate an underlying commitment to quality.”
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![DL_BirraZ_3.jpg](https://static1.squarespace.com/static/52536652e4b007332ef4ecf4/5b92eed203ce64eefd0b20be/5b92eed30ebbe8f03f4079ec/1536356054556/DL_BirraZ_3.jpg?format=1000w)
![DL_BirraZ_7.jpg](https://static1.squarespace.com/static/52536652e4b007332ef4ecf4/5b92eed203ce64eefd0b20be/5b92eed440ec9a30c73badf8/1536356057245/DL_BirraZ_7.jpg?format=1000w)
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Agency: Swear Words
Designers: Tom Clayton, Holly Worthington
Creative Director: Scott Larritt
Photography: Foliolio
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