Monday, September 10, 2018

Birra Zonzo's Designs Replicates Art

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Australian-based design studio, Swear Words turns Birra Zonzo’s Pale Ale & Lager into a work of art with it’s bold lettering, bursts of color and minimalistic designs. 

“Eschewing a minimal and delicate approach we wanted to take the existing Zonzo brand elements and dial them up — colour, scale and illustration all play a role in communicating this “celebration in a bottle”. Birra Zonzo is a playful homage to mid-century European poster art, but the finishes and stock selections communicate an underlying commitment to quality.”

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Agency: Swear Words
Designers: Tom Clayton, Holly Worthington
Creative Director: Scott Larritt
Photography: Foliolio

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