Wednesday, September 5, 2018

Red Roaster Coffee Refreshes Decade Old Design

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Pop & Pac Studio transformed Red Roaster Coffee Co’s products, from to-go coffee cups to coffee bags with varying types of greenery and clean, gold letters. 

“Red Roaster is a British institution. For over a decade the cafe has been part of Brighton’s cultural fabric. Pop & Pac were tasked with developing an identity that would refresh the tired and dated past, but not lose the established provenance of the venue. The brand also had to translate on everything from interior design to the packaging of their own coffee." 

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Branding, Signage, Packaging, Graphic Design, Illustration: Pop & Pac Studio
Illustration: Thought & Found
Interior Design: Stella Collective
Architectural Photography: Julian Abrams
Collateral Photography: Foliolio
Printing/Collateral: Packaging People

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