Tuesday, February 20, 2018

This Wine Aims To Capture The Tempo and Culture of City Life

M_Sorta_4.jpg

PG Branding designed this dynamic packaging for Me Sorta wines. The bold monochromatic illustrations paired with modern typography make for an eye-catching design solution overall.

M_Sorta_3.jpgM_Sorta_1.jpgM_Sorta_2.jpg

“Under the scope of the project our team engaged in activities connected with the brand name for fine wines. The primary goal was to attract a younger targeted audience and become a youthful brand. While choosing an idea, the authors fixed upon such abstract notions like the culture and tempo of a modern city. The key visuals are based on the landscape of a city at night. The color of light varies depending on if it’s a red wine or a white wine and also varies depending on the type of wine.”

M_Sorta_7.jpgM_Sorta_6.jpgM_Sorta_5.jpg  

Designed By: PG Branding
Name: Lesha Sosnitskiy
Design: Nastya Pantsevich
Management: Vital Yatskevich
Location: Belarus

No comments:

Post a Comment