Monday, March 19, 2018

Taste and Co. is Designed With a Handcrafted Feeling In Mind

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Ellen Bruss Design created this clean and modern packaging for Taste & Co., a new range of condiments and baking ingredients for Bed Bath and Beyond.

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“EBD partnered with Bed Bath and Beyond to design a logo and packaging for their new Taste & Co. brand. Our goal was to create a brand that would resonate with consumers and communicate the quality of the crafted products that were something they might have seen in their grandmother’s pantry. We created a customized font and tagline, then used custom illustrations and a rich color palette to achieve our goal.”

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Designed By: Ellen Bruss Design
Art Director: Ken Garcia
Designers: Rose Chenoweth, Ken Garcia and Rose Chenoweth
Client: Bed Bath and Beyond.
Creative Directors: Ellen Bruss, Ellen Bruss and Ken Garcia
Production: Emily Fitzgerald
Location: Denver, Colorado

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